Asynchronous AI agents: better at marketing than you

As marketing professionals, we take pride in our instinct, strategy, and execution. But what happens when AI agents start doing it faster, deeper and, in some cases, better? In this provocative session, Jeremy McDonald unveils how asynchronous AI agents are quietly outperforming human workflows across the marketing stack and why embracing this shift is not a threat, but a competitive advantage. You’ll learn how these agents asynchronously understand, process, and act on customer data in real-time at a scale and speed humans can’t match. Attendees will walk away with: • A framework for understanding marketing-specific AI agents • Real-world use cases where agents outpaced human-led processes • Strategies to integrate agents with your team, not instead of them This is your wake-up call: the age of “always-on” marketing is here, and the agents aren’t coming, they’ve already arrived.