What Does a Site Builder Do in Drupal? Alejandro Madrigal Breaks It Down

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In the second instalment of 24 Days of Drupal, Alejandro Madrigal unpacks what it really means to be a site builder, drawing from his own early experiences grappling with Drupal’s interface-heavy workflow. Initially confused by the abstraction of content fields and automatic markup, he came to see the strength in site building—solving complex needs without needing to touch code.

Alejandro emphasises how early structural decisions, such as field naming conventions, can impact performance, template complexity, and content management in the long term. He suggests using generic fields across multiple content types to reduce database joins and rendering overhead. He also advocates for leveraging Drupal’s view modes, display settings, and tools like Layout Builder, UI Patterns, and Display Suite to manage presentation cleanly. These small but strategic choices define the site builder’s role: making the rest of the team’s job easier by thinking ahead. More insights are promised in future posts in the series.

Disclosure: This content is produced with the assistance of AI.

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